The Best Memory Foam Pillows You Can Buy in Australia (2023)

Are you tired of tossing and turning at night, unable to find the right pillow that offers the right support and comfort for your head and neck? Look no further! In this blog, we'll introduce you to the best memory foam pillows you can buy in Australia in 2023. From traditional memory foam to gel-infused options, we'll cover everything you need to know to make an informed purchase.
Last Updated June 30, 2023

If you’re like me, getting a good night’s sleep is absolutely essential. And let’s face it, one of the most important elements of a great sleep (apart from your mattress) is a comfortable pillow. That’s where memory foam pillows come in. If you haven’t tried the magic of memory foam yet, boy, you’re in for a treat.

Memory foam pillows contour to your head and neck, providing customised support that can help alleviate pain (and reduce snoring!) But with so many options on the market, it can be tough to know where to start. That’s why we’ve rounded up the best 5 memory foam pillows you can buy in Australia in 2023 so you can make an informed purchase.

Top 5 Memory Foam Pillows in Australia (2023)

  1. Ecosa – Best Overall
  2. Emma – Best for Combo Sleepers
  3. Ergoflex – Best Premium Option
  4. Macoda – Best Cooling
  5. Newentor Phantasuser – Best Budget
Best Overall

1. Ecosa

Best Overall

Price: $120 (RRP $150)

Best for: Side and back sleepers

Firmness: Medium

Ships from: Australia

Material: Memory foam

Loft: Adjustable

Choose the Ecosa Pillow if:

  • You sleep on your side or your back
  • You twist and turn a lot while sleeping
  • You want a pillow that’s customisable

Consider Alternatives if:

  • You’re a stomach sleeper
  • You prefer an ultra soft pillow

Looking for the perfect pillow that offers both comfort and support? Look no further than the memory foam Ecosa pillow. Unlike other pillows, this Australian market standout is adjustable in height, making it a great option for both back and side sleepers. The key selling point of the Ecosa pillow is its adjustability. It’s easy to change the height of the pillow by flipping it over or adding/taking out layers of the pillow to create the perfect height for your neck, making it an incredibly supportive pillow. Price Plus, it comes with compression bags, so you can easily bring it with you while travelling.

Best for Combo Sleepers

2. Emma

Best for Combo Sleepers

Price: $100.00 (RRP $200.00)

Best for: Side, back and front sleepers

Firmness: Adjustable

Ships from: Australia

Material: Foam

Loft: Adjustable

Choose the Emma Pillow if:

  • You are a combo sleeper
  • You want to be able to adjust the height & firmness of your pillow
  • You need support to alleviate neck or back pain

Consider Alternatives if:

  • You don’t like foam pillows
  • You don’t want an adjustable pillow

The Emma Foam Pillow is revolutionising what it means to have a customisable pillow, with the unique design offering unparalleled comfort and support that can be customised to your liking. With the ability to adjust the pillow’s firmness and height, you can ensure that your neck and head are properly supported throughout the night, leading to a more restful sleep. The Emma pillow has different firmness options, ranging from soft to firm, and different loft options, meaning it can be high or low depending on your preferences.

Best Premium Option

3. Ergoflex

Best Premium Option

Price: $169.99 (RRP $199.99)

Best for: Side and back sleepers

Firmness: Medium-Firm

Ships from: Australia

Material: Memory foam

Loft: High-loft

Choose the Ergoflex Pillow if:

  • You sleep on your side or your back
  • You sleep hot and need a cooling pillow
  • You need support to alleviate neck or back pain

Consider Alternatives if:

  • You’re a stomach sleeper
  • You prefer an ultra soft pillow

The Ergoflex pillow is a high-density memory foam pillow designed to provide customised support and alleviate neck and shoulder pain. Its contour design with high and low loft sides suits both side and back sleepers. It is on the pricier side of the memory foam pillow cost scale, but it’s definitely worth it. With hypoallergenic and dust mite-resistant properties, and a removable and machine-washable cover, keeping it clean is easy. The high-loft, medium-firm Ergoflex pillow is extremely supportive, offering excellent pressure relief for your neck and head. It’s ideal for back and side sleepers, but stomach sleepers may find it too firm and high.

Best Cooling

4. Macoda

Best Cooling

Price: $135 (RRP $150)

Best for: Side, back and front sleepers

Firmness: Medium

Ships from: Australia

Material: Memory foam

Loft: Medium-loft

Choose the Macoda Pillow if:

  • You’re a combination sleeper
  • You sleep hot and need a cooling pillow
  • You like a medium firmness pillow

Consider Alternatives if:

  • You want an adjustable pillow
  • You prefer a latex or traditional pillow

The Macoda Pillow is a highly innovative and flexible memory foam pillow that provides two distinct sleeping surfaces to choose from. Featuring a luxurious and eco-friendly bamboo cover that can be easily removed and hand washed, this pillow offers both a ‘cool’ and ‘comfy’ side to cater to your sleep preferences. The cool side is well-ventilated, promoting airflow and delivering a balanced level of comfort and support. Meanwhile, the comfy side has a spongy memory foam feel, which moulds to your head and neck more closely. This unique feature makes the Macoda Pillow a highly adaptable pillow that most sleepers will find comfortable.

5. Newentor Phantasuser

Price: $77.40 (RRP $120.00)

Best for: Sleepers who want a firm, supportive memory foam pillow

Firmness: Soft/Firm

Ships from: Australia

Material: Memory foam

Loft: High-loft

Consider alternatives: Want more levels of customisation

Choose the Newentor Phantasuser Pillow if:

  • You are a combo sleeper
  • You sleep hot and need a cooling pillow
  • You want to flip between a firm and soft pillow

Consider Alternatives if:

  • You want a low-loft pillow
  • You want a plush pillow

If you’re after a budget-friendly memory foam pillow, we’d recommend the Newentor Phantasuser Memory Foam Pillow. Despite its low cost, the pillow is made from quality materials that provide excellent support and pressure relief. Its G-7 memory foam and high-density foam layers ensure that your head and neck are properly cradled while you sleep, promoting healthy spinal alignment. It’s also an adjustable pillow, allowing you to change its height to four different levels

What to Consider When Buying a Memory Foam Pillow

When you’re looking to buy a memory foam pillow, there are some important factors to consider:

  • Materials: Memory foam pillows come in different varieties, such as those with gel foam for hot sleepers, bamboo cases for those with allergies, and higher-grade foam.
  • Budget: Keep in mind that a higher price tag doesn’t necessarily mean better quality. However, if you can afford to splurge a bit, consider investing in a pillow with premium construction and materials that will last longer and offer better support.
  • Shape: While standard-shaped memory foam pillows are available, contoured designs with high and low sides are also popular and allow you to adjust the pillow according to your needs.
  • Density and loft: Memory foam pillows come in a range of lofts and density levels. Most side sleepers need a pillow with medium density and loft to support their head and neck properly, while back sleepers require medium density and thin to medium loft.

Remember that everyone’s preferences and needs are different, so choose a memory foam pillow that works best for you.

Memory Foam Vs Traditional Pillows

Not sure if you want a memory foam or a traditional pillow? Here’s how they compare:

  • Traditional pillows are typically made of materials like down or feathers, which can feel plush and comfortable at first, but can quickly lose their shape and support over time. This can lead to discomfort and pain, especially if you suffer from neck or back problems.
  • Memory foam pillows, on the other hand, are specifically designed to provide superior support and comfort. The unique properties of memory foam allow the pillow to conform to the shape of your head and neck, providing customised support that can help alleviate pain and reduce snoring. The foam is also great at distributing weight evenly, which can reduce pressure points and help you sleep more soundly.

Also worth noting, memory foam pillows are often hypoallergenic, which makes them a great choice for people with allergies or respiratory issues. They’re also easy to care for and can last much longer than traditional pillows, making them a smart investment.

While traditional pillows may feel cosy and familiar, memory foam pillows offer a range of benefits that make them a better choice for many people. Whether you’re looking to reduce pain and discomfort, improve your breathing, or simply get a better night’s sleep, a memory foam pillow may be just what you need.

Types of Memory Foam Pillows

There are two main types of memory foam pillows, each offering their own unique advantages:

  • Traditional memory foam pillows are made from viscoelastic foam, which responds to pressure and heat to conform to the shape of your head and neck. They offer excellent support and durability, and are often recommended for people with neck and back pain. However, some people find traditional memory foam pillows to be too warm, as the foam can retain heat throughout the night.
  • Gel-infused memory foam pillows are designed to solve the heat retention problem by incorporating cooling gel into the foam. The gel helps dissipate heat and regulate temperature, keeping you cool and comfortable throughout the night. This makes gel-infused memory foam pillows a great option for people who tend to sleep hot. Additionally, many gel-infused memory foam pillows also come with breathable covers that further enhance airflow and help keep you cool.

Ultimately, the type of memory foam pillow you choose will depend on your personal preferences and needs. If you’re someone who tends to sleep hot, a gel-infused memory foam pillow may be the best choice for you. On the other hand, if you prioritise support and durability over temperature regulation, a traditional memory foam pillow may be the way to go.

Memory Foam Pillows FAQs

1. How do I clean my memory foam pillow?

To clean a memory foam pillow, spot clean it with a mild detergent and water. Avoid saturating the foam and allow it to air dry completely before use.

2. Are memory foam pillows hypoallergenic?

Many memory foam pillows are hypoallergenic, meaning they are resistant to dust mites and other allergens.

3. How long do memory foam pillows last?

The lifespan of a memory foam pillow can vary depending on the quality of the foam and how well it is cared for. On average, a good memory foam pillow can last anywhere from 2 to 5 years with proper care.

4. Can I adjust the firmness of a memory foam pillow?

There are several memory foam mattresses on the Australian market that allow you to adjust the firmness, like the Emma foam pillow and Newentor Phantasuser Pillow.

5. Can memory foam pillows help with neck pain?

Absolutely. Memory foam pillows are often recommended for people with neck pain. They contour to the shape of your head and neck, providing customised support that can alleviate pain and discomfort. However, it’s important to choose a pillow with the right firmness and loft for your needs.

6. Are memory foam pillows hot to sleep on?

Memory foam pillows can retain heat, but many newer memory foam pillows are designed with cooling properties to help regulate temperature and keep you comfortable throughout the night. Be sure to look for pillows with features like cooling gel or breathable covers.

Looking for An Alternative to Memory Foam Pillows? Why Not Consider Latex

If you’re looking for an alternative to memory foam pillows, latex pillows may be worth checking out. Like memory foam, latex pillows are designed to contour to the shape of your head and neck, providing customised support and comfort. However, there are a few key differences between the two materials that may make latex a better choice for some people.

One of the biggest advantages of latex pillows is their natural properties. Latex is a naturally-derived material that is harvested from rubber trees, making it a great option for people who are concerned about synthetic materials. Additionally, latex is hypoallergenic and resistant to dust mites and other allergens, making it a great choice for people with allergies or asthma.

Another benefit of latex pillows is their breathability. Unlike memory foam, which can retain heat and become uncomfortable for some people, latex pillows are naturally breathable and help regulate temperature. But as mentioned, many modern memory foam pillows do contain features that regulate temperature and dissipate heat while you sleep.

It’s important to note, however, that latex pillows can be more expensive than memory foam pillows, but many people find that the benefits are worth the investment. If you’re considering a latex pillow, be sure to look for one made from high-quality natural latex and check the firmness level to ensure it meets your needs

Final Verdict

Memory foam pillows are a solid choice if you want a comfortable, supportive sleep experience. They can help alleviate neck and back pain by contouring to the shape of your head and neck. Plus, with different types of memory foam available, you can choose one that suits your needs – whether you’re someone who gets too hot at night or needs extra support.

Overall, finding the right pillow is all about what works for you. Take into account the firmness, loft, size, and material to make the perfect choice. So, go ahead and get yourself a good pillow – you deserve it!

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Ally Burnie
Head Dreamer Ally Burnie
Journalist, presenter and host based in Sydney with a passion for cooking, outdoor adventures, hiking, humanitarianism, and travel.
Ally Burnie Head Dreamer Ally Burnie
Journalist, presenter and host based in Sydney with a passion for cooking, outdoor adventures, hiking, humanitarianism, and travel.

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